About Anja

About iStyle

Anja Cruse-Bothma

Anja Cruse-Bothma

With nearly two decades of experience in the fashion industry, Uber Stylist and Image Maker, Anja Cruse-Bothma is au fait with all aspects of fashion and styling. A qualified Stylist and Image Consultant, Anja has a diploma in Fashion Buying and Merchandising, and received her first award from The Minister of Arts and Culture at the tender age of 17 for Outstanding Performance on an International Level.

Amongst other accolades, Anja is also the Official Stylist for the Mrs SA pageant, where she assists with pageant preparation and wardrobe planning for local and international pageants including Mrs World and Mrs Universe. She is also an accomplished fashion writer, and has contributed to many publications with styling and fashion advice, such as Destiny, Rapport, Finesse, Leef, The New Age, Beeld, Get it Magazine, The Style Bible and StyleScoop online, amongst others. She is also currently the online fashion editor for D’ore.

My Skills

Personal Styling 85%
Personal Shopping 70%
Occasion Dressing 100%
Make-Overs 70%
Wardrobe Planning 87%
Photoshoot Styling 92%
Workshops 88%


Her styling skills have seen her working with some big name clients such as New Media Publishing, Media24, Atterbury Properties, D’ore and Blackberry, as well as collaborating with some of the most glamorous fashion designers. In her prolific career to date, Anja’s fashion expertise has been sought by high profile celebrities.

In addition, Anja is the owner and director of iStyle.co.za, where she offers personal shopping, personal styling, image consultations, photo shoot styling, workshops and makeovers.

Through Anja’s unique understanding of designer fashion brands , and the taste and refinement demanded by exceptional clients, she is able to offer insightful guidance and expert opinion, in the ever-evolving world of fashion.

Some of my projects

Find out more about me

Anja’s flair and knowledge of colour, fashion and proportion enable her to offer a unique and invaluable service, which is sure to add a whole new dimension to your wardrobe.

iStyle! That’s what I do…..

My latest blog posts

Tuesday Shoes day...

For those of you that follow my iStyle Facebook page or that know me personally will know that I...

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“Empowering women, one wardrobe at a time” – Anja Cruse-Bothma.

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